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A special report has revealed Snowy River Caravans dominated online search enquiries in the third quarter of 2025.

The Q3 2025 RV Market Brand Consideration Report from Retain Media provides a detailed snapshot of consumer interest across Australia ' s RV sector. Based on more than 2.8 million search queries collected throughout the quarter, this comprehensive report reveals the most-searched RV brands nationally. It was the first time Snowy River claimed the top position in both the Imported and RVMAP categories.

Jayco retained its overall dominance with a 24.1 %‘ search share’, though this represented a seven per cent relative decline from Q2. Meanwhile, Titanium Caravans delivered the quarter ' s most impressive gains, leaping from 1.4 per cent to two per cent— a remarkable 42.9 per cent relative increase that made it the top performer by relative growth in the All Brands category.

Crusader Caravans showed strong momentum, jumping from 2.2 to 2.5 per cent(+ 13.6 per cent) in All Brands and surging to third place in the RVMAP category.

The report also highlighted strong performances from Avida, BruderX and Zone RV, while several established brands continued their multi-quarter downward trend.

" Q3 2025 marked a pivotal quarter for Australia ' s RV market, with Snowy River Caravans ' ascent to the top of both the Imported and RVMAP categories signalling a significant shift in brand dynamics," Retain Media director Brian Sullivan said.

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